Bringing You West Coast Flavor

We are a team of innovators who have been through the creative process, generating a concept, iterating a prototype, finding a manufacturer, and building a marketing strategy. We’ve gone through the ups and the downs of building an iconic brand and ultimately selling our product, Muscle Milk. We fell in love with all things flavor and development and, in 2016, put together an experienced team to build our West Coast flavor house.

We’re Taste Makers and Brand Builders

As one of the fastest growing flavor companies on the West coast, we are here to bring a little sweetness to your product. With powder, liquid, plated, and spray dry flavor development under one roof, we are a flavor and R&D boutique equipped to partner with you for both your flavor and product development needs.

Yep, partner.

We aren’t the type to fulfill your order and move on. We are here to help you launch a successful brand. Our team is agile, driven by out-of-the-box thinking, optimization opportunities, and high quality standards. We understand what it takes to go from concept to commercialization with our unique experience. We’re always thinking of your route to market because we’ve been in your shoes. We go the extra mile to help you through the process.

Learn More About Us

Our Capabilities

Full-Service Flavor Development

Scale-Up Capability

Our advanced, pilot-scale spray dryers duplicate conditions that are encountered during full production. Learn more about the equipment you’ll find in our state-of-the-art, 110,000 square foot facility in Benicia, California.

Speed To Market

Tight timeline? We’ve got you. Our West Coast-based distribution point and agile team aim to make your product taste great and get your product to market faster. We’re more than a flavor supplier—we’re a resource, partner, and innovator who’s been where you are.


Our expertise in powdered beverages, sports nutrition beverages, and liquid beverage flavors stems from our unique, category-building experience. Whether your product development needs are protein-based, beverage-focused, or are in a completely different category such as alcohol or snacks, our brand-side experience gives us a unique lens to guide you from ideation to commercialization.

Ready To Get Started?

Our team looks forward to hearing more about your flavor development needs. With our flexible order minimums, there’s no need to be shy. Contact us today to request a flavor sample!

Request A Sample

Quality & Regulatory Ease

We’ll help you explore the healthy and on-trend possibilities of natural, organic, and non-GMO flavors to make a clean label for your product designed for today’s consumer.

Our facility meets FDA, NSF, and cGMP standards. We check the boxes when it comes to quality assurance:

• State of California Food Manufacturing Registration
• DHHS/ FDA Facility Registration
• Kosher Certification
• Halal Compliant
• Organic Certified
• Safe Quality Foods (SQF) Certified

Customer Testimonials

Your Hustle Is Our Hustle

“From helping to refine our initial concept to bringing our final product to market – the Flavor Insights team was there with us every step of the way, offering their expertise and guidance. They worked with us through round after round of product trials, pivots, and refinements, and ultimately helped us create a great-tasting and functional product that our customers love. The entire team is a joy to work with and we look forward to continuing our partnership with Flavor Insights to grow our business for years to come!”


“We have been working with the Flavor Insights team for the past two years and our experience has been nothing but excellent. Their commitment to our company and to our product exceeds all of our expectations. Flavor Insights continues to be our MVP.”

— Bravo Sierra